A couple weeks ago, we attended an open mic night at a comedy club in New York City. In the span of an hour, we saw six different comedians. All six of them had a bit about online dating.
Dating apps are as hated as they are ubiquitous. Everyone uses them, but everyone complains about them.
Why do we use dating apps? Because we crave connection, and online dating is one of the easiest ways to meet new people. According to a Pew research poll, the number of people using dating apps has more than tripled since 2013, and is growing quickly.
"Dating apps are as hated as they are ubiquitous. Everyone uses them, but everyone complains about them." [Tweet this]
Simply put, we're on dating apps because that's where everyone else is. And yet most of these apps leave so much to be desired. The process of filling out a profile feels like you're marketing yourself. Judging people based on looks feels objectifying. And unfortunately most dating apps are a hotbed for harassment.
So if you find yourself obsessively using dating apps despite *hating* dating apps, you're not alone.
When we founded Siren, we wanted to create something a bit more user friendly. A dating app people might actually enjoy using. A dating app for people who hate dating apps, so to speak.
"If you find yourself obsessively using dating apps despite *hating* dating apps, you're not alone." [Tweet this]
We started by asking ourselves, "When are we at our most attractive?" Is it when we're trying to find the most flattering angle for our selfies; filling out lists of vital stats? Or is it when we're opening up; talking about the things that are important to us?
We believe in the power of conversation to help us make new connections.
Incidentally, this is one reason many of us can't tear ourselves away from social media. Not only is it where many of us get news and information, it's a place where conversations happen, and where new friendships are forged around common interests. It's why Twitter users often joke that Twitter is their favorite dating app.
While flirting on social media might be socially acceptable in certain contexts, sometimes it can be difficult to discern whether that flirting is mutually consensual. Siren removes the awkwardness by creating a fun, conversational dating app that combines what we love about social media with the excitement of connecting with someone new. Every day brings new questions—and hilarious new answers that are entertaining to read on their own.
So if you've ever found yourself using dating apps despite *hating* dating apps—or wishing you could just give up on dating apps and use Twitter for dating—you are cordially invited to give Siren a try. It's a social discovery platform where personality comes first, and your sense of humor will get you noticed. The ability to take a hot selfie is great, but images can be hard to live up to. It's far more fun to meet people who are interested in who you are, not just how you present yourself.